TL;DR:
- Gift codes are digital vouchers offering flexible, dollar-specific rewards for company stores, eliminating the need for physical gift cards.
- Employers get financial flexibility with no pre-purchase, easier management, and detailed usage tracking.
- Employees enjoy straightforward redemption, clear value, and the ability to combine gift codes with credit card payments.
- Coggins Promo offers a simple gift code system with dollar-specific, single-use codes and pay-as-you-go redemption.
- The system supports inventory and on-demand products, with optional storefronts and flexible expiration policies.
Companies are always looking for fresh ways to recognize and reward employees and customers, creating a culture of appreciation and motivation. But generic plaques and one-size-fits-all gifts don’t cut it anymore. People want options, flexibility, and something that feels personal. That’s where gift codes shine.
Let’s explore what they are, their benefits, and why they’re a smart addition to your company’s recognition strategy.
What are Gift Codes and How Do They Work?
Gift codes are essentially digital coupons or vouchers that can be redeemed for merchandise, services, or experiences. They function similarly to gift cards but offer even greater flexibility and convenience.
Instead of a physical card, recipients receive a unique alphanumeric code that they can use to make purchases online.
Here’s a breakdown of how they work:
- Single-Use, Dollar-Specific Codes: Each code is designed for one-time use and is assigned a specific monetary value.
- Payment at Checkout: Recipients enter the code during checkout, and the corresponding amount is applied to their purchase.
- Flexible Payment Options: If the purchase total exceeds the gift code’s value, the remaining balance can be paid with a credit card.
- No Pre-Purchase Required: Clients are not required to purchase gift codes in bulk beforehand, offering financial flexibility.
How Do You Redeem a Code?
The gift card redemption code process is straightforward.
Employees just enter the code at checkout in your company store, and the system automatically applies the code’s value to the order total.
Benefits of Using Gift Codes in Company Stores
Adding gift redemption codes to your company store can offer big benefits for both employers and employees.

For Employers
- Financial Flexibility: Avoid the need for pre-purchasing gift codes, making budget management more efficient.
- Easier Management: Automated systems streamline the process of issuing and tracking gift codes, saving time and resources.
- Direct Value: Providing dollar-specific codes ensures clear and straightforward rewards.
- Payment Flexibility: The option to combine gift codes with credit card payments ensures seamless transactions.
- Branding Opportunities: Integrate gift codes into your company store to reinforce your brand with branded merchandise.
- Tracking and Transparency: Detailed usage reports offer complete visibility and control.
For Employees
- Clear Monetary Value: Recipients know exactly how much their reward is worth.
- Easy Redemption: A straightforward checkout process ensures a quick and easy gift redeem experience for all users.
- Payment Flexibility: Being able to add a credit card to the gift code offers more purchase options.
Redefining Gift Codes: Coggins Promo’s Unique Approach
At Coggins Promo, we prioritize simplicity and efficiency in our gift code system. We focus on providing a straightforward, dollar-specific, single-use code that is easily managed.
Dollar-Specific Code Creation
Clients can request gift codes with specific dollar amounts, providing precise control over reward values.
To keep things organized, we offer a master spreadsheet for tracking issued codes, their values, and redemption status.
No Pre-Purchase Obligation
Many providers require you to purchase gift codes in bulk upfront, tying up your budget before they’re even used. With Coggins Promo, you only pay for codes that are actually redeemed, giving you financial flexibility and eliminating unnecessary spending. This pay-as-you-go model minimizes risk and makes reward management more efficient.
Easy Payments
Our system allows employees to use gift codes for both full and partial payments. If their purchase exceeds the gift code’s value, they can cover the rest with a credit card, ensuring a smooth and hassle-free checkout process.
Efficient Inventory & On-Demand Fulfillment
When a gift code is used to purchase an existing inventory item, it streamlines distribution by reducing manual tracking. For on-demand products, we provide transparent invoicing so you always have a clear understanding of associated costs.
This setup supports a variety of product types and fulfillment needs, making the process easy and efficient.
Optional Storefront Purchase
While we typically issue gift codes directly to our clients, we also offer the option to set up a dedicated storefront where employees can purchase gift codes themselves. This added convenience is especially useful for larger organizations that want to offer direct access while maintaining structured distribution.
Flexible Expiration Policies
Our gift codes don’t expire by default, allowing employees to redeem gift codes at their convenience. However, we recognize that some organizations prefer to set expiration policies, such as clearing or resetting codes at the end of a fiscal year. We accommodate these needs, ensuring you maintain control over your reward program.
Ready to take your company’s rewards to the next level with gift codes?
Request a demo with Coggins Promo today and see how our platform makes employee rewards simple and engaging.
Our team will walk you through everything—from setting up your company store to creating a seamless gift code program that fits your needs.